Facing Fentanyl is a national coalition uniting over 200 fentanyl awareness organizations and thousands of families who have been tragically affected by the fentanyl crisis. Our urgent mission is to raise awareness and educate communities about the dangers of illicit fentanyl. Central to our efforts is National Fentanyl Prevention and Awareness Day, officially recognized by the U.S. Senate and observed annually on August 21st. This day honors those lost to illicit fentanyl poisoning and underscores the profound impact this crisis has had on countless families. It also serves as a nationwide initiative, bringing together awareness groups and affected families to share their experiences and warn the public—especially our youth—about the dangers of fentanyl.
Facing Fentanyl collaborates closely with key partners, including the DEA, CDC, HSI, DHS, National Crime Prevention Council, ATA- TCF, and local law enforcement. Together, we work on legislative efforts aimed at creating stronger policies to protect our communities from the devastating effects of illicit fentanyl. For the first time in our nation's history, over 300,000 Americans have died from fentanyl poisonings in just a few years—from 2020 to the present. Sadly, fentanyl-related deaths are expected to rise in the coming years, with children under 14 dying from fentanyl poisoning faster than any other age group. Fentanyl remains the leading cause of death for adults aged 18-45.
Approximately every five minutes, a fentanyl-related death occurs, and the DEA reports in 2024 that 7 out of 10 counterfeit pills are deadly. Despite these alarming statistics, tracking deaths and poisonings has been inadequate, and we believe the true scope of the crisis is underreported. Illicit fentanyl is devastating every socioeconomic class. If you think your family is immune, we urge you to reconsider.
Prevention and education are critical tools in helping people make informed choices. Our goal is simple: to raise awareness about the dangers of illicit fentanyl, inform the public, and reduce the number of lives lost.